Read the latest from the Leading Edge blog

4 Ways to Create a High-performing Sales Team

blog-clock Mar 21, 2019 11:36:22 AM

high performing sales team
You can bring in plenty of prospects at the top of your sales funnel using the most efficient marketing team in the world, but for many products it’s the sales team that will do the closing!

Let’s find out how to create and maintain a high-performing sales team.

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Topics: Sales Strategy, Business growth, Sales talent, Sales training

5 Foolproof Tips to Meet (and Beat) Your Sales Targets

blog-clock Mar 21, 2019 11:31:38 AM

If you're not meeting your sales targets, something is wrong and you need to fix it. 

Failure to reach your targets doesn't happen overnight. It's a series of actions - or inaction that lead to  shortcomings in future.

Here's what you need to do make sure you exceed your sales target, instead of facing angry clients and letting go of half of your staff.

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Topics: Sales Strategy, Sales training

Cold-calling is yesterday's news...what do you do instead?

blog-clock Feb 22, 2019 12:14:25 PM

If you've been involved in sales or marketing for a while, you might have heard people throwing the terms 'inbound sales' and 'outbound sales'.

Let's discuss what these terms mean.

In short, inbound selling or marketing involves attracting customers with useful, problem-solving content instead of going for the sale right from the beginning to audiences who may not even have the problem! This content can includes things like blogs, social media posts, and infographics.. Essentially, inbound selling means you give - before you ask.

On the other hand, outbound sales is a more traditional approach, which involves businesses approaching leads through advertising or in-person contact.

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Topics: Sales Strategy, Sales technology, Sales talent, Sales training

4 ways to turn around a failing in-house sales team

blog-clock Oct 9, 2018 8:44:25 AM
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Topics: Sales Strategy, Sales training

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